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Critical Mass Blog

Brand Your Digital Oilfield Culture: Internalize Its Transformation

Our recent article, “The Digital Oilfield Culture: Transformation Value for the Organizational Ecosystem” (pp.24-26) takes a somewhat different change management approach.[i]  Why not brand your digital oilfield culture? Most consumers are familiar with the so-called ‘Brand Name.’  These are names so ubiquitous that in some…

Systemic Reasoning Errors: Stink’en Think’en

The April 13-14, 2019 edition of the Wall Street Journal featured an opinion piece by Holman W. Jenkins, Jr., Russiagate and the Media’s News Denial.  The author makes the point, “Judgement is teachable.  Long ago, in relation to the Enron debacle, I pointed to the…

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