The Rapid Response Institute The Rapid Response Institute enables our clients to posture themselves in their market segments so that they can thrive in volatile markets and capitalize on uncertainty, not suffer because of it. The firm provides Its Clients with Advisory Services, Solutions and Tools to Maximize Their Stakeholder Value. A Boutique Consultancy with a Focus on Operations and Strategies of Heavy Industry, Energy and their Supply Chain Partners (i.e., IT & Engineered Products, et al.) It goes without saying that we live in a volatile world. Dr. Shemwell defined the Velocity of Information in his 2009 seminal work, Rapid Response Management: Thriving in the New World Order. Similar to the economic theory, Velocity of Money, it is the frequency at which information is exchanged. Moreover, the information exchange rate, already high will most likely accelerate going forward. How does management drive an organization in this environment? The principals at The Rapid Response Institute have spent years understanding, writing about, and consulting with corporate, government and non-profit clients, preparing them to more effectively respond to changes in their specific market environments. This effort culminated in the Rapid Response Management methodology. Rapid Response Management (RRM) is an organizational construct or mental model that enables the organization and its key partners to rapidly sense changes and respond accordingly--quickly. While it maximizes the effectiveness of management knowledge to address change, it is not “simply gut feel”. Rather it is a simple yet sophisticated, methodical paradigm any organization can quickly and inexpensively implement.
  • Consultation

    The firm regularly works with corporate, non-profit, and government organizations to realize the value that can be derived from the Rapid Response Management construct.  This has included the development of Centers of Excellence in some cases as well as short term and long term strategic engagements.


    Typically, we develop an Influence Diagram initially based on the development of a detailed understanding of our clients' industry sector, business processes, and Key Performance Indicators (KPI).  This approach assures that our RRM based solutions add measurable economic value and are sustainable.


  • Serious Gaming

    Using high performance on line simulation and gaming software the company provides clients with decision support and training in a "no risk" environment.  Clients can "test scenarios" and train personnel in an interactive, positive reinforcing environment.


    Capital projects have been measured to save almost 20% using this approach.

  • Training

    RRI provides full Human Performance Improvement capabilities including:


    Competency Development Models and Implementation

    Knowledge, Skills and Abilities (KSA) Development and Manage

    Curriculum Development and Enhancement

    Learning Management Solutions

    Sophisticated training programs; Classroom, e-Learning, Simulations at all levels including Graduate programs.

    Use the following examples:

    The University of Tulsa Master of Energy Business; Critical Issues for the Energy Industry

    The Emergence of a Culture of Safety Online Class

  • Cross Cultural Engagements

    When one thinks of cross-culture, the typical stereotype is cross geography or cross ethnic.  But what if the cross cultural aspects are within an industry sector?  We sometimes think of industry and government at odds, but often fail to realize that without industry, government does not have a tax or revenue base.  This economic reality inexorably ties these two constituents together at a base level.


    The Relationships, Behaviors, and Conditions (RBC) model was originally developed to address issues around cross cultural (international) negotiation processes.   As shown in the figure, Relationships are the focal point of this perspective, reflecting commonality of interest, balance of power and trust as well as intensity of expressed conflict.


    Behavior in this model is defined as a broad term including multi-dimensions and intentional as well as unintentional.  Finally, Conditions are defined as active and including circumstances, capabilities and skills of the parties, culture, and the environment.  Of course, time is a variable in this model as well.


    One key feature of the R B C Framework is its emphasis on interactive relationships while providing an environment for multiple levels of behavioral analysis.



  • Analytics & Studies

    The firm makes the maximum use of analytic tools to help its clients assess market opportunities, identify cost savings and process improvement changes.


    The firm has current projects underway in the areas of:


    1.  Supply Chain Management

    2.  Information Productivity

  • High Reliability Management

    The concept of High Reliability Management (HRM) is receiving new scrutiny in light of major global incidents that are exposing critical infrastructure at the societal impact level.   New models of HRM techniques are challenging the Normal Accident Theory.  RRI assists its customer develop and sustain High Reliability Organizations.





    High reliability management in process industries: Sustained by human factors

Energy Based Economic Development There are many economic benefits to energy production, transportation, and manufacturing. For example, infrastructure investment by Integrated Oil Companies and governments;
Strong growth in jobs and increased standard of living and generous tax revenue are only a few of the economic value delivered to local economies. We enable success by: Working with elected officials and government agencies to effect energy policy, infrastructure and comprehensive safety and environmental regulations that do not inhibit growth but assure worker safety and good stewardship.
Advising local, regional and international education institutions to assure that the Knowledge, Skills and Abilities (KSA) needed to meet and exceed industry requirements
Attract international firms, not just from the USA but the global best of breed oil and gas industry companies
Finally, assist local manufacturers and service firms adapt and/or expand facilities/capabilities to meet industry needs.
The RRM model is composed of five major sections:

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